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What are MSIGHTS Automated Rules?
What are MSIGHTS Automated Rules?
Ben Thng avatar
Written by Ben Thng
Updated over a week ago

MSIGHTS Automated Rules is our data classification feature in Media Planner designed to help you set up daily rules for classifying and enriching your marketing data for Reporting. By automating the process, you can ensure a swift and precise categorization of datasets to enable your teams to make informed decisions and optimize your marketing strategies.

Here are some benefits of automated data classification rules:

  • Customizable: Rules are highly customizable with logic to define match criteria and enrichment conditions based on your data classification needs.

  • Scalability: Rules can run on vast volumes of data, making them suitable for businesses with diverse and extensive datasets.

  • Consistency: Rules run daily to ensure data is classified consistently, reducing the risk of human error and ensuring your data is ready for use everyday.

How do I access Automated Rules?

From Media Planner, open the Left Navigation Panel and click on the Automated Rules section. From there, you'll be able to create new rules or see existing rules.

Note: Only Media Planner Admins can create and customize Automated Rules.

Once you're organize, follow the links below to get started:

Please do not hesitate to reach out to MSIGHTS Support via the messenger chat window at the bottom right-hand corner of your screen or with the button below for any questions, support, or feedback. We'd be happy to help!

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